Promotional Notebook & Pen Combo As A Conference Pack Item

Why Branded Notebooks with Pens Are Still The Most Cost Effective Conference Merchandise Items

Everybody at conferences takes notes. Few people have mastered the art of entirely electronic note-taking. The complementary pen and paper duo is essential, functional, and thus always well-received.

Some of the additional benefits include:

• Top-Of-Mind Branding (Increased Visibility and Recall): The beauty of the conference notepad is that your brand is literally in someone’s hand. Your brand is etched into their minds as delegates use your notepads and pens.
• Extended Reach: Notebooks and pens don’t stay at the conference. They go home with your delegates and remain in use long after the last panel discussion. Keeping your brand top-of-mind each time they put pen to paper. Your brand exposure is not limited to the number of conference attendees but to each person with whom the delegate interacts after that. Essentially, you’re getting two (or more) for the price of one.
• Low-Cost; High Returns: Branded notebooks and pens are among the most cost-effective promotional items that exist. Considering the brand reinforcement these frequently used items offer, their longevity after the conference, and (often) high pass-along rate, pens and pads achieve the highest return on investment.
• Positive Brand Association: If you take advantage of the unit-cost savings on bulk purchases, you can offset the price of higher-quality notebooks to improve brand association. Recipients will appreciate a pleasing hand feel and quality finish—and associate that with your brand. They will understand that your company doesn’t cut corners and prioritises good craftsmanship.
• Smart Penmanship: Guarantee even more bang for your buck from branded notebooks by keeping your logo at the top of the page or as a watermark. Subtly include your telephone number and email address elsewhere. This can be on each page or at the back of the book. If it suits your brand personality more, social media icons alone will suffice.

Pro Tip From Our In-House Experts:

Include a Call to action to the branding of the notebook and pens. Add a small line that entices the reader to take action, for example, “Get 10% off your first order at orangepromotions.co.uk”.

If you want to make a lasting impression on your conference attendees, choose branded notebooks and pens from Orange Promotions.